Blog Archive


It’s like there’s gold and silver and treasure in one part of my tummy and butterflies and insects in the other part…. was one of my children’s responses when they faced a new experience.

Facing something new, that mixture of excitement and nervous anticipation as they confronted something to which they didn’t know what to expect or how they’d get through it  –  but, because they’d dared to do it before, they knew they’d come out at the other side.

Micro and small business, running a `don’t upset the applecart’  outlook because they’re getting by just fine, nobody’s bothering them, and they can lie-low with inertia, has a wake-up call when that sensation kicks-in after they’ve being operating the routine of, in effect, wake up, go to work; do what has to be done.

Until…. along comes a decision or choice which has to be made…..

The butterflies are killed off by the insects and a sense of dread takes over after putting up with routines that are slowly strangling them. Staying with the bank that has a one-sided relationship, the supplier who doesn’t give good service or any other such `put-up-with’,  the sense of lurching that’s part of an owner-manager’s constant underlying anxiety hasn’t been tested out; their business hasn’t been alive.

That’s when their gold, silver and treasure moments have a butterfly and  insect invasion, like a customer facing a percentage increase, the moaning and blame displacement begins………

(Image and Article credit: Copyright SUF)

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